- Our approach
- About us
We use behavioural science to change the behaviours and culture within your business.
Changing behaviours has never been more important within businesses. As organisations adapt to the new normal, we help you and your team embrace the new behaviours needed to help businesses thrive.
We firmly believe that higher order purpose and values need to be underpinned with everyday behaviours.
The training has helped me in SO many ways - this has truly been an amazing course. In particular, MINDSPACE is constantly on my brain - thinking about how we can use it to design or redesign parts of our employee experience. All of the trainers are incredible.”
SSE Ovo Team Member
Our team of experienced consultants can help you create a better workplace, cocreated with you and your organization. Be it the introduction of new working practices, adherence to new regulations or compliance, engagement with people programmes such as diversity and inclusion, performance management and others, we use behavioural science to convert intention to action.
An Australian media business had a problem with employees stockpiling holiday and using sick days as hangover cures.
Through behavioural data science we empirically identified that this wasn’t a departmental problem it was a cultural one – chucking a sickie after Australia day had become a real norm!
Outcome – Saving of $1M Australian dollars in sick pay.
Aegon wanted to improve the conversations they were having customers and by doing so improve employee engagement rates.
By training teams in the foundations of behavioural science and transforming their Skills, Screens, Scripts and Space, we created a winning employee experience that delivered an amazing customer experience.
Outcome – 46% reduction in Attrition Rate.
To embed and sustain behavioural science as a core capability within the SSE OVO people team, we delivered a six week blended learning course within the organization.
Covering a curriculum of System I Research, Behavioural Models, Behavioural Design and Experimental Design the team learned how to bring academic rigour to employee interventions, within the organization.
Outcome – upskilling of the People team to drive employee and cultural change
Workers on construction sites were often found to be taking excessive risks in the workplace, which put them and others in danger. Our task was to reduce the amount of unsafe behaviour in the workplace.
Outcome – 82% reducing in Unsafe Behaviours
Download this exclusive edition which features our view of the role of Behavioural Science within Employee Experience. Most importantly, we look at how understanding behaviour can help us develop news ways of working in the new normal.
And don’t miss the interview with Giorgia Prestento, People Transformation Expert to understand how listening to your people and developing culture change programmes can be transformational when using behavioural science, the most important workplace academic papers for behavioural science and lots more.
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Our quarterly newsletters curate the most informative content for you to read, watch and listen, you’ll also gain exclusive access to the release of our EX and CX Studies & in-house opinion pieces written by our team of Behavioural Science Experts.
Cowry as an agency are very professional, personable and real experts in their field. From the first meeting I felt confident in their ability and that they understand us as a business and the brief at hand. The whole team are very passionate about behavioural science but also get the commercial and business KPI's that need to be considered and the role of creative big ideas. I would highly recommend Cowry to anyone wanting to look at behavioural science and get authentic and collaborative ideas that really make a difference.
— Fiona Morgan, Sky (Head of Group Campaigns)
In this report, you will see how the financial services organisation, Aegon, have transformed their customer experience using behavioural science programmes from Cowry over a three year period.