On The Brain: Retail Edition

Your free download

Download this exclusive edition of On The Brain which features our view of the role of Behavioural Science in the retail industry, including different fields we specialise in within this discipline to make our interventions effective

In this Retail Industry edition, we interview Michael Webley, Head of Customer Experience at Tesco to understand the importance of listening to customers and using a Behaviour Science lens to provide the best customer experience,

This issue includes:

  • Interview with Michael Webley, Head of Customer Experience at Tesco
  • A-Z of behavioural biases in Retail
  • The hottest retail sector academic papers for behavioural science
  • Magic moments in retail.

 

Download now to access all previous issues of On The Brain

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