- Our approach
- About us
Founded in 2015, industry accredited by GAABS.org.
Based in London and part of the Global Diversifi Applied BeSci Network.
We work with the world's leading brands and our professionally qualified team of psychologists, economists, researchers and data scientists are experts in the application of behavioural science in business.
We understand what makes customers, colleagues and companies tick. We apply the latest research in Behavioural Science, Psychology and Nudge Theory to help you become experts in the choreography of your Customer and Employee Experience.
We are the Science behind Exceptional Experiences
Cowry is one of the world's leading behavioural science consultancies, working with FTSE and Fortune 500 companies. Our work solves behavioural problems across a variety of touchpoints including digital UX journeys, business comms, contact centres and physical spaces.
Play now to see how we apply behavioural science to transform customer and employee experiences.
Cowry’s insights and recommendations have dramatically improved how we personalise engagement which has led to great customer and company outcomes
— Alasdair Rhind, Aegon (Head of Workplace & Customer Propositions)
Working with Cowry has allowed us to re-think about how customers engage with our products, with a fresh perspective. Using Cowry’s recommendations we have quickly implemented small changes to how we market Sky products that have produced tangible results.
— James Cunningham, Sky (Propositions Controller)
We worked with Cowry Consulting to apply some behavioural economics principles to our core menu design and ensure we were nudging our guests to the dishes we knew they’d love. Not only were they a pleasure to work with and made what could have been a fairly theoretical subject grounded and fun, we were able to see a considerable commercial effect through the trials we ran and the rollout has been lauded within the business.
— Ross Farquhar, Wagamama (Chief Marketing Officer)