Lead Behavioural Designer
Rich has a unique blend of behavioural design, user experience and strategy. He’s particularly interested in the intersection between UX design and the application of behavioural science.
At Cowry, Rich combines his experience at Trainline as a UX expert and Creative Producer with an academic rigour earned from completing an MSc in Behavioural Decision Science.
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Cowry Consulting Ltd is a registered member of the Global Association of Applied Behavioural Scientists.